Don’t let that ‘free‘ photo cost you!
Using images from the internet without proper permission or credit can land you in serious trouble. Many of us mistakenly believe that if a photo is online, it’s free to use. Wrong! Most images are protected by copyright and using them without permission can result in hefty fines or legal claims.
Photographers and image agencies regularly scan the internet for unauthorised use of their work. If they find one of their images on your website, newsletter, or promotional material without the proper licence or credit, you could receive an unexpected demand for payment – often hundreds or even thousands of pounds.
To stay safe, always ensure you have the legal right to use a photo. This means either paying for a licence through a reputable stock photo site, using free-to-use online graphic design tool images *, or taking your own photos.
A moment of caution can save you from a costly mistake. If in doubt, leave it out, or get proper permission. Protect yourself and your organisation by respecting photo copyrights.
* always check the small print!
posted 16 October 2025